“Here’s to a culture of persistent change in order to always do better”.

backspace is a creative agency based in karachi, pakistan.

We love to solve for and service client projects that are purpose-led. In the words of Seth Godin - doing work that matters, for people who care.

Clients working in water conservation, waste management, climate action, sustainability, private education and edtech, college counselling, upskilling, fintech, healthcare, mental wellbeing, architectural x art projects, corporate governance, regulatory and legal bodies, equestrianism, donor advisory funds, NGOs + start ups and FMCGs to name a few.

WORKSHOPS

  • Our best loved workshop MAP IT OUT TM is where we co-create strategies with clients. The combined group finds effective solutions that deliver a higher value to end customers. Based on our proprietary framework.

  • Brainstorming is guided through prompts and framed questions. The client’s core team is reinforced with the very best from ours to remove bias and subjectivity.

  • Marketing plans, content planning, calendar development with the client to ensure efficient use of platforms and messages

design

  • A new brand or corporate identity or a revamp of one that has a legacy it cannot afford to lose. A visual language that helps your brand communicate for years to come.

  • Empowering your in-house design team with comprehensive branding templates. Taking your logo forward into a brand. Standardising look and feel across all your platforms via stylesheets and guidelines

  • In today’s paper conscious world, it helps to think your printables through especially brochures, flyers, reports. We make them beautiful and we make them count.

  • Easy clean websites to lay out information and put the client’s best foot forward.

STORYTELLING

  • We love telling the client’s story keeping it human centric. Ranging from 3 to 10 minutes in duration, these get added to the client’s library of videos.

  • Reels for the phone. Tutorials for a website. Promotional clips to grab attention. Typographic 2D animations.

  • We love conversations that are important but are never urgent as such. We love hosting them, developing them, packaging them and promoting them.

  • Simply photography and videography as needed by clients. Products, places and people.

  • Our pride and joy are communities which grow organically. For more measured targets, we partner up with performance marketeers to get clients where they need to be.

  • We develop campaigns for when a client needs the full integrated mix. Effectiveness comes from the 15_ years of hard core ad experience within our team.

pay attention. give attention. drive attention. curate attention. get attention.

pay attention. give attention. drive attention. curate attention. get attention.

Looking to launch a business? Set up a solid brand?

Develop a truly creative campaign?

Want to thought-partner with someone on strategy before you plan and implement?

SPEAK.

partner.

solve.